On · عالمي · 2026الأفلام
Shape of Dreams.
Spike Jonze takes Zendaya into an imagined design studio for the launch of her first co-created footwear and apparel collection with On.
- العلامة التجارية
- On
- السوق
- عالمي
- المنطقة
- عالمي
- السنة
- 2026
التحدي
Introduce the collection through its creative process, showing how Zendaya's perspective and On's approach to design come together.
الفكرة
Enter the Dream Lab, where clothing stretches, shrinks and changes shape as ideas develop. The surreal film makes experimentation part of the collection's story, accompanied by campaign photography from Sean Thomas.
مصدر دراسة الحالة: On; CICLOPE المصدر ↖
فريق العمل
- العلامة التجارية
- On
- Collection co-creator and performer
- Zendaya
- Collection collaborator
- Law Roach
- شركة الإنتاج
- MJZ
- المخرج
- Spike Jonze
- شركة الموسيقى
- Squeak E. Clean Studios Music
- مصوّر الحملة
- Sean Thomas
