Media City Qatar / قطر / 2025التجارب الحيّة · الفعاليات والرعاية · الرقمي والتقنية
Ready, Set, Next.
Media City Qatar used digital prompts to turn National Sport Day into a community fitness experience in Doha.
- العلامة التجارية
- Media City Qatar
- السوق
- قطر
- المنطقة
- الخليج
- السنة
- 2025
التحدي
Encourage people of different ages and fitness levels to participate in physical activity using everyday spaces.
الفكرة
At Msheireb Downtown Doha, participants scanned QR codes to access guided exercise challenges led by local influencers and explored interactive sport zones.
النتائج
- More than 3,000 participants and 3.93 million in media reach, as reported by Media City Qatar.
مصدر دراسة الحالة: Media City Qatar المصدر ↖
الجوائز
- Qatar CSR Awards 2025 — Best CSR Initiative in the Sports Sector (https://mediacity.qa/en/media-city-qatar-wins-2025-qatar-csr-award-for-ready-set-next-national-sport-day-activation/)
فريق العمل
- العلامة التجارية
- Media City Qatar
- Location
- Msheireb Downtown Doha
- Featured contributors
- Mohammed Saadon Al Kuwari; Lulwa Al Marri; Ahmed Pato
