Suncorp / أستراليا / 2021التجارب الحيّة
One House to Save Many.
Suncorp and partners designed and tested a home prototype for extreme Australian weather.
- العلامة التجارية
- Suncorp
- الوكالة
- Leo Burnett Australia
- السوق
- أستراليا
- المنطقة
- عالمي
- السنة
- 2021
التحدي
Prepare Australian homes for intensifying climate disasters
الفكرة
A disaster-resistant prototype house demonstrates flood, fire, and cyclone resilience through an integrated campaign.
مصدر دراسة الحالة: Branding in Asia المصدر ↖
الجوائز
- Cannes Lions 2022PR – E01 CORPORATE IMAGE, COMMUNICATION & REPUTATION MANAGEMENTفضية
- Clio Awards 2022Clio Awards / Branded Entertainment & Content / Film-Unscriptedبرونزية
- Clio Awards 2022Clio Awards / Design / Sustainabilityبرونزية
- Cannes Lions 2022Innovation – A06 PRODUCT INNOVATIONالجائزة الكبرى
- Cannes Lions 2022Sustainable Development Goals – C02 INDUSTRY, INNOVATION AND INFRASTRUCTUREبرونزية
- Clio Awards 2022Clio Awards / Public Relations / Environmentalبرونزية
فريق العمل
- العلامة التجارية
- Suncorp
- Creative partner
- The Glue Society
- Research partners
- CSIRO; James Cook University
- Architect
- Room11 Architects
