Ring by Amazon / Saudi Arabia / 2025Film · Social · OOH
Keeping You Close to What's Important.
Ring's first major Saudi campaign introduced its smart doorbells through everyday moments of connection.
- Brand
- Ring by Amazon
- Agency
- Kijamii
- Market
- Saudi Arabia
- Region
- Saudi Arabia
- Year
- 2025
The challenge
Build cultural relevance for the brand in Saudi households and explain its everyday value.
The idea
A film and integrated campaign focus on familiar moments, such as a child arriving home or a visitor at the door, to show how the device can help people stay connected.
Case study source: Campaign Middle East Source ↗
Credits
- Brand
- Ring by Amazon
- Director
- Ahmed Moftah
