Gulf Bank / الكويت / 2015الأفلام · التواصل الاجتماعي
I Am Kuwaiti.
Gulf Bank released a television and social film calling for unity in Kuwait after the June 2015 mosque bombing.
- العلامة التجارية
- Gulf Bank
- السوق
- الكويت
- المنطقة
- الخليج
- السنة
- 2015
التحدي
Respond quickly to an attack that threatened to deepen sectarian divisions and communicate a message of solidarity.
الفكرة
In a conversation between a father and son, the father emphasizes a shared Kuwaiti identity. The film was distributed on television and social channels under #AnaKuwaiti.
النتائج
- The submitted case reports more than one million YouTube views in the first week.
مصدر دراسة الحالة: Shorty Awards المصدر ↖
فريق العمل
- Brand and entrant
- Gulf Bank
