Puck (Arla Foods) / عُمان / 2026التجزئة والمتسوّقون · العروض الترويجية · التصميم والتغليف · الرقمي والتقنية
Discover Oman, Your Way.
Puck connects limited-edition Omani packaging with local culture, recipes and a digital participation journey.
- العلامة التجارية
- Puck (Arla Foods)
- السوق
- عُمان
- المنطقة
- الخليج
- السنة
- 2026
التحدي
Turn a routine grocery purchase into an invitation to discover Omani places, food and stories through the brand's limited-edition packs.
الفكرة
Illustrated landmarks on Puck packs lead through QR codes to a cultural discovery and competition experience. Eligible participants completing the journey can access a digital recipe booklet and enter for a family staycation contribution. The Oman edition runs from 15 October to 31 December 2026.
مصدر دراسة الحالة: Puck Arabia المصدر ↖
فريق العمل
- العلامة التجارية
- Puck / Arla Foods
- Prize administration and fulfilment
- Spark Agency