Alnahda Society / السعودية / 2019التواصل الاجتماعي · الأفلام · التجارب الحيّة
#BalanceForBetter.
Alnahda Society used stories, discussions and public events to encourage gender balance in Saudi Arabia.
- العلامة التجارية
- Alnahda Society
- الوكالة
- Blue Hat
- السوق
- السعودية
- المنطقة
- السعودية
- السنة
- 2019
التحدي
Challenge stereotypes about the roles of women and men at home, at work and in society.
الفكرة
Six short social videos showed real people defying expectations, followed by expert roundtables and a Riyadh public event with talks and a pledge wall.
النتائج
- The submitted case reports 204,160 Instagram video views and 1,048 pledges.
مصدر دراسة الحالة: Shorty Awards المصدر ↖
الجوائز
- International Women's Day Committee 2019 — Best Practice (as reported in the Shorty Awards entry: https://shortyawards.com/4th-socialgood/balanceforbetter-gender-equality-in-saudi-arabia)
فريق العمل
- Organization and entrant
- Alnahda Society
- Entrant
- Blue Hat
