INTERPOL / Qatar, Morocco / regional / 2018Film
Aqila: Project Litmus.
An INTERPOL training film uses a dramatic narrative to help first responders recognise and report potential public-safety threats.
- Brand
- INTERPOL
- Agency
- The Film House
- Market
- Qatar, Morocco / regional
- Region
- MENA
- Year
- 2018
The challenge
Make specialist safety awareness accessible and memorable for paramedics and other frontline professionals.
The idea
The Film House shot a longer training film in Qatar and Morocco, using a dramatic story to help responders recognise risks and know when to report them.
Results
- INTERPOL reported that the film was widely adopted as a training tool.
Case study source: Cresta Awards Source ↗
Awards
- Cresta Awards 2019Direct – Public service (NGOs, Charities, Government etc)Bronze
- Cannes Corporate Media & TV Awards 2018 — Gold Dolphin, informational film (https://www.interpol.int/content/download/13974/file/19COM0009%2520-%25202018%2520Annual%2520Report06_EN_LR.pdf)
Credits
- Client
- INTERPOL
- Creative agency and production
- The Film House
- Writer and director
- Omar Khalifa
- Producer
- Jemina Legaspi
- Art director
- Alleine Nadal Khalifa
- Director of photography
- Christopher Moon
- Sound engineer
- Nadim Maalouf
